In 2013 we opened Seaside Allure in the heart of Old Town Marblehead, Massachusetts. Since then we have been carrying a variety of brands such as Lilly Pulitzer, Sail to Sable, Oliphant, enewton, Colby Davis, Gretchen Scott, MerSea, Hatley, Smith & Quinn, Frances Valentine and many more. Here at Seaside Allure we are so thankful to our customers, new and old for shopping locally and supporting small businesses.
In 2023 we opened our second location in our favorite town in Maine called Bridgton. Given we are inland a bit we decided to call the shop CJ River. This shop is named after our boys Cooper and Jack and our Golden Retriever, River. It's a family run operation in the Maine store with River greeting customers on a daily basis and both boys working in the shop.
We are so grateful to you all for supporting us and for shopping small.
With sincere gratitude,
Heather & Steve Dalton & the fabulous crew who make it all possible!