Our Story

We are a small boutique located in the seaside town of Marblehead, Massachusetts! Women owned and run, we have been located on Pleasant Street in Old Town Marblehead since 2013. From flip flops to fancy tops & everything in-between, we have anything you, the kids, or the husband could need! Including brands such as Lilly Pulitzer, Free People, Southern Tide, E.Newton, Mudpie, and more. Stop on by to shop til you drop!!

As the year of 2020 has come to the end, we would love to extend our gracious thank you to all of you, our AMAZING customers, for all of your support during this year and the past six. We are so grateful to you all - Marblehead Forever! Here is to 2021!!

xx the Seaside Allure Girls